A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced agent and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your real estate agent once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. I will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once I deem the offer is acceptable, I will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. I will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your real estate agent to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

WHAT MY CLIENTS SAY

So happy with my choice in choosing Cynthia to assist us with selling our house. Her knowledge and experience, combined with her patient approach, made this stressful event a smooth and successful process. She pays attention to detail and will be there every step of the way. I highly recommend her to anyone looking for top tier real estate services and so thankful for her wisdom. She went above and beyond.

— Sachelle H. | Seller

WHAT MY CLIENTS SAY

Cynthia Brown is an Exceptional Agent! Cynthia was helpful with all key elements of buying a home. She helped us find it (steering us away from other properties that appeared fine on paper but were not a good fit for our needs). She then negotiated an excellent deal with the seller. Next, she found a mortgage broker with rates we couldn’t beat no matter how we tried. And finally, she took care of the ins...

— Malissia L. | Buyer

WHAT MY CLIENTS SAY

Our experience with Cynthia has been absolutely incredible, she definitely goes above and beyond for her clients as she did for us! She’s truly knowledgeable in what she does and our family will forever be grateful, we stumbled across her in our google search and she is worth every bit of my 5 stars and then some! Thank you for everything!

— Tahisha M. | Buyer

WHAT MY CLIENTS SAY

The Ultimate Realtor. From day one Cynthia, had a plan on how to handle this difficult situation. She was a professional and handled what I thought was a problem, she made it so seamless. Thank you Cynthia for all you do.

— Carolyn M. | Seller

WHAT MY CLIENTS SAY

Our home sold after one day on the market for our full listed asking price. What made that possible was all the preparation, expert guidance and support we received from Cynthia and her team to get our home ready to sell. Every step is explained, no detail is ever missed, and she always has your back as a negotiator. She took away so much of the stress and anxiety that comes with selling a home you built...

— Robbie S. | Seller

WHAT MY CLIENTS SAY

So much more than a realtor! From the moment I reached out to Cynthia I received prompt responses every time. While looking at properties I completely trusted her judgement and I knew I was in the best hands. Cynthia, Thank you for straight forward answers along with above and beyond guidance throughout the buying process. And for the wonderful celebratory dinner!

— Buyer

WHAT MY CLIENTS SAY

The best! I’ve worked with Cynthia a few times and every time she has been professional, kind, friendly and had great communication. She kept us in the loop every step of the way and was very responsive with questions or concerns. She goes above and beyond to make sure you’re happy with everything. 10/10 would recommend!

— Keith R.

WHAT MY CLIENTS SAY

Highly Recommend Hiring A Professional Like Cynthia Brown! I highly recommend Cynthia Brown for all of your real estate needs. She truly cared about providing the best buying and selling experience I could ever hope for. Cynthia’s professionalism, openness, honesty, leadership and commitment to ensuring my husband and I prepared our home for resale led to the successful sell of our home. Cynthia’s expert...

— Janelle W.

WHAT MY CLIENTS SAY

Cynthia was great! Her team took care of everything for us from opening doors for workers to setting up contractors to complete items that needed attention. She was always responsive answering texts, emails and phone calls. The weekly updates were outstanding keeping us in the loop on what was taking place and status updates. I would highly recommend Cynthia, her experience is immeasurable! Working with ...

— Michael S.

WHAT MY CLIENTS SAY

Cynthia was very easy to work with and provided great advice regarding the staging of my home. We ended up getting a full price offer before the property even hit the MLS! Thanks so much for your partnership, Cynthia!

— Ruthann C.

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Work with a trusted real estate professional with 18+ years of experience in buying, selling, and negotiating. Serving the East Valley and Greater Phoenix, specializing in trust and relocation sales for a seamless, stress-free experience.